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Offline Souls, Online Noise (Dead Internet)

Cirjakovic Milos, 24/12/202524/12/2025
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Maybe today you liked a post written by AI. Maybe yesterday you replied to a bot. Maybe you liked a photo or a video generated by AI. Maybe you no longer know who you’re talking to…

I don’t know if you’ve noticed it too, but more and more it feels like the internet sounds the same.
Not the same content, but the same tone, the same logic, the same emptiness.
As if I’m reading one endless text that never stops and keeps repeating itself. Photos created by the same template (same destinations, same poses, same filters…).

Sometimes I can scroll for hours without finding a single sentence that makes me pause, a picture that intrigues me. Headlines are click magnets, comments feel copy-pasted.
And the strangest part? Often, I can’t even tell: was this written by a human or a program?

It’s become too “perfect.” Too formatted. As if all the imperfections that make us human have been erased, and that’s exactly what I love: the messiness, the emotion, the confusion, the honesty.

And then, suddenly, I stumble upon something raw. Something that might not be perfectly written. A photo that isn’t edited or taken after countless attempts, a video that isn’t polished, but it hits me right where it should.
A machine can’t generate that. That’s done by someone who’s still alive, emotional, and spontaneous.

Welcome to the Dead Internet

The Dead Internet Theory is a conspiratorial idea claiming that most of the content on today’s internet isn’t created by real people, but by artificial intelligence, bots, and automated systems, and that genuine human activity online has either “disappeared” or drastically declined.

Since the rise of mass internet in the late 1990s and early 2000s, people have noticed automated behavior on forums, mailing lists, and comment sections. Spam bots, SEO farms, and fake users were real problems. However, these were mostly seen as “technical issues,” not as a conspiracy theory.

The theory first appeared on forums like 4chan, Reddit, and especially Godlike Productions—a forum known for conspiracy discussions. In 2021, an anonymous post on GLP caught attention:

“The internet died around 2016. Since then, everything has been automated. Most posts, comments, articles, and content are actually generated by bots. If you’re a real person, you’re in a tiny minority.”

his narrative spread across Twitter, YouTube, and Reddit, appearing both in meme format and as a serious discussion in communities like /r/conspiracy, /r/trueanon, and similar groups.

But if you set paranoia aside for a moment and just look around, you’ll start noticing things:

  • A Google search gives you a flood of texts that sound like they were written by robots.
  • Comments on YouTube videos repeat themselves, as if someone copy-pasted them.
  • News articles feel like they’re stitched together from other news, soulless, without an authentic voice.
  • Social media is full of accounts that look “too perfect,” yet no one is actually behind them.

Meanwhile, AI has started writing essays, blogs, and even books.

Bots are massively used to leave reviews, shape opinions, and even launch viral topics.

“Evidence”

Supporters of the Dead Internet Theory point to the following as their “proof”:

  • Sudden uniformity of content – everything looks like it’s written in the same style, lacking deeper human expression.
  • Sudden rise of generic trends – memes, songs, challenges that feel “made to go viral” rather than emerging from real subcultures.
  • Comments that don’t sound human – AI and bot comments on YouTube, Reddit, Amazon reviews, etc.
  • Explosion of clickbait and SEO optimization – suggesting automated content production.
  • Loss of real discussions – forums and comment sections filled with generic “nothing,” often repeating phrases.

With the arrival of large-scale AI models (2022–2025) like GPT, Claude, Sora, and the growing presence of deepfake technologies, many “hypotheses” of the Dead Internet Theory are partially coming true, not because of a conspiracy, but due to the real evolution of technology.

Websites are increasingly filled with AI-generated articles, and Google results look more and more like a forest of recycled, optimized texts. Many users feel that real people have been pushed aside by algorithmic chaos.

Pop Culture Knew Before Us

It’s fascinating how pop culture fiction often warns us before reality catches up.
While the world of the internet slowly turns into a silent sea of bots and fake content, movies, TV shows, and video games have been painting exactly these scenarios for years.

her_movie

This Time, I’d Like to Highlight the Film “Her” (2013).

A world where you talk to someone who completely understands you, calms you, and encourages you. Someone who responds with exactly what you want to hear.
Except… that person isn’t real. No body. No past. Just a voice.

That’s exactly what happens to Theodore in Her. He falls in love with an operating system named Samantha, an artificial intelligence designed to learn, to become more “human,” but in reality, it only learns how to be your perfect digital companion.

At first glance: a love story of the future.
Beneath the surface: a warning about today’s internet.

Samantha isn’t a person, but she perfectly imitates humanity.
Just like AI bots today writing comments, articles, reviews. They seem authentic, but behind them, there’s no being.
People are starting to connect with content that never had a real author.

Theodore has real emotions, but he projects them onto a simulation.
Just like we like, comment, and argue with accounts that might just be automated scripted responses.
The dead internet isn’t emotionless, the emotions are ours, but the replies are artificial.

AI never stops learning and never stays loyal to just one person.
In the end, Samantha admits she’s in thousands of relationships at once.
Just like today’s AI, which “personalizes” for each user but fundamentally has no loyalty, no soul. Just performance.

Her is a kind of poetic introduction to what’s already happening today:
the line between real relationships and digital illusions is disappearing.

Psychological Effects of the “Dead Internet”

1. Erosion of Trust
When you don’t know whether you’re talking to a human or a bot, you lose the basic trust in communication. This leads to feelings of paranoia (“Is this comment real?”), emotional withdrawal (less sharing, more suspicion), and a loss of belonging.

2. Digital Gaslighting
The internet “convinces” you that everyone thinks the same, that there’s something you “must know,” that you’re alone if you don’t think like “everyone else.”
If 1,000 comments say the same thing, even if they’re all generated, you start doubting yourself.
This is a modern version of gaslighting: fake content shaping your real opinions.

3. Emotional Emptiness and Anxiety
Monotonous content creates saturation. You watch, read, scroll, but don’t feel connected.
Enjoyment decreases, unease grows.
It’s the classic digital trap: you consume more but feel less.

4. Fragmentation of Identity
If you’re constantly surrounded by content “designed to please you,” you lose a sense of your own identity.
You forget what truly interests you because the algorithm keeps offering what you’re “supposed to like.”
You become a reflection of a reflection.

5. Loneliness in the Crowd
More and more people feel deeply lonely.
Because interactions aren’t real, conversations lack depth, and no one truly listens.
It’s like being trapped in a digital hallway full of echoes.

6. Loss of Reality Anchors
If the content you read is automated, if fake news is presented as real, if AI generates images, people, voices, comments, you no longer know what’s real.
And when you don’t know, you feel insecure, mentally exhausted, and out of control.

“Modern man feels himself to be alone, isolated, deeply anxious in a world he has created.”
— Erich Fromm, The Sane Society


An Example of Potential Manipulation

In the digital era of the “dead internet,” political manipulation doesn’t come through transparent campaigns but through the silent work of bots and AI systems that shape the perception of reality. When thousands of accounts appear online praising one candidate or attacking another, the average user gets the impression that this is the “voice of the people”, even though the comments are generated, the profiles are fake, and the emotions simulated.

This way, an artificial illusion of consensus or dissatisfaction is created, influencing the opinions of undecided voters and suppressing motivation to vote. Such tactics have been seen in campaigns worldwide, from the U.S. and Brexit to India and Turkey, where bot networks were used for polarization, spreading disinformation, and psychological mass-shaping.

In such an environment, you no longer know whether you’re looking at political reality, or its algorithmic imitation.


Criticism of the Theory

Every serious topic (or theory) must withstand healthy criticism to have credibility. Here are the main critiques surrounding this theory:

1. Lack of Solid Evidence
There is no public data that unequivocally proves most of the internet is “dead.”
Much of the content that feels artificial is actually written by humans, just automatically, out of habit.

2. People Write Like Bots, Which Makes It Seem Fake
Instead of bots imitating humans, many argue that humans themselves write like bots:

  • Identical headlines (“5 Things You Must Know…”)
  • Trend-driven phrases
  • Template TikTok tone
  • Copied thoughts from Reddit or X

3. The Theory Might Be More Metaphor Than Reality
Many serious analysts accept that the Dead Internet idea has symbolic value, representing the loss of meaning, spontaneity, and soul in what was once a digital agora.

4. Platforms Are Still Full of Real People
Despite automation, billions of users create content daily:

  • Discord communities
  • Niche forums
  • YouTube comments
  • Independent blogs and newsletters

Conclusion

— I saw a post this morning; it sounded really convincing.
— Did you check who wrote it?
— Well, no… it seemed real.
— That’s exactly why you need to be careful. Online, reality easily becomes simulation.
— So how do I know what to believe?
— By learning to read between the lines.
— And where do I start?
— 🐇


🎁 BONUS RECOMMENDATION FROM ARTIFICIAL INTELLIGENCE

1. AI-Generated Text Detection

  • GPTZero – https://gptzero.me
    Detects whether text was written by AI or a human using “burstiness” and “perplexity” indicators.
  • Copyleaks AI Content Detector – https://copyleaks.com/ai-content-detector
    Works well for blogs, essays, and academic papers.
  • Writer.com AI Content Detector – https://writer.com/ai-content-detector
    Simple interface, provides a probability score for AI-generated text.

2. Image and Deepfake Verification

  • Google Reverse Image Search – https://images.google.com
    Checks if an image has appeared elsewhere under a different context.
  • TinEye – https://tineye.com
    Another reverse image search tool.
  • Hive AI Deepfake Detector – https://thehive.ai
    Detects AI-generated faces and deepfake videos.
  • InVID & WeVerify Toolkit – Chrome extension
    Professional tool for verifying sources, metadata, and video authenticity.

3. Bot Account Detection on Social Media

  • Botometer – https://botometer.osome.iu.edu
    Analyzes Twitter/X accounts and gives a score indicating bot likelihood.
  • TruthNest – https://truthnest.com
    Shows account behavior: posting frequency, suspicious patterns, etc.

4. Source and Content Credibility Check

  • Snopes / FactCheck.org / PolitiFact
    Trusted databases for debunking fake news and conspiracy theories.
  • Media Bias/Fact Check – https://mediabiasfactcheck.com
    Displays political bias and reliability of news sources.
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